The Witching hour is close. Halloween is a far more celebrated event in the UK than years ago with most supermarkets now promoting the day with themed food and costumes. At  Dalston we have created some interesting if ambitious (with zero budget) windows from donations. From an early Little Shop Of Horrors to showing the original Nosferatu cinema loop in the window and last year’s B-movie horror. Now Halloween has incorporated influences from pop culture and current affairs along with the more imaginative creative costumes that you may see on Hackney’s previous March of the Dead. Cinema and television are the most plundered themes, anything from the current American Horror Story, The Walking Dead, Tru Blood back to  the classic vampire and monster movies featuring Dracula, Frankenstein and The Mummy.

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The original Bride of Frankenstein

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Mini horror story

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apolarisview, display, retail, fashion, visual, merchandising, London, women, men,
A wolf in grandma’s clothing

One of the most popular  windows was Little Red Riding Hood, as it really is the fascination of children thrilled by spooky window displays. One parent actually brought her children back to see the window lit up at night, others lifting small children to see some mock horror detail hanging from the ceiling. I suppose the best compliment is watching people look up at the sign because they think the shop has changed hands overnight  due to an impressive Halloween window. Included are just a few of the images created with some inspirations in cinema and television.

Click any picture to view as slideshow:

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apolarisview, display, retail, fashion, visual, merchandising, London, women, men,
Deep in the dungeon
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